This week in marketing moves, Wingstop promotes Christina Clarke to chief marketing officer, Wenny Katzenstein is named vice president, marketing strategy at Sony Pictures Television’s Funimation and JustFab taps new CMO.
Christina Clarke Named Wingstop’s Marketing Chief
The chicken chain announced today the promotion of Christina Clarke from SVP of marketing to CMO.
Clarke joined Wingstop as vice president of marketing in October 2018 and was promoted to interim CMO in September.
Clarke played an important role in the Wingstop’s national advertising strategy, helping to spearhead the brand’s “Where Flavor Gets Its Wings” campaign in February.
Previously, she served as senior director of marketing, Portfolio for PepsiCo and was a field merchandising leader at Pizza Hut.
MAC Cosmetics Hires First Global Marketing SVP
MAC Cosmetics tapped former Coty’s CMO, Ukonwa Ojo, as the brand’s first senior vice-president, global marketing, effective December 2.
In her new role, Ojo will oversee the consumer marketing and product marketing teams and will report directly to MACs senior vice-president and general manager, Philippe Pinatel.
Pinatel said: “Ukonwa is a true brand builder who imbues a fast-moving entrepreneurial spirit and truly embodies the brands that she works on.”
TechStyle Fashion Group Appoints Chief Marketing Officer
The global fashion retailer, TechStyle Fashion Group, appointed Daria Burke as chief marketing officer of JustFab, the company’s shoes and accessories brand.
In her new role, Burke will oversee JustFab’s global brand awareness and positioning and will be in charge of all marketing functions across channels and locations.
Prior to joining JustFab, Burke was Head of Beauty Strategy, Innovation and Experience at CVS and was a part of Facebook’s Global Business Group, Beauty, Luxury and Fashion Retail.
“Daria is a veteran digital strategist who brings to JustFab extensive experience leading integrated marketing programs within the retail and fashion industries,” said Laura Joukovski, president of Global Fashion Brands at TechStyle.
UKTV’s Marketing Chief Steps Down
Zoë Clapp, the first chief marketing and communications officer at UKTV, will exit the role on December 13.
Clapp spent 15 years with the BBC-owned broadcaster and before being promoted to CMO in 2016, she held several executive marketing roles.
“I’m exceptionally proud of my bright and talented teams who have made my work so rewarding, and I give them heartfelt thanks for being such brilliant colleagues,” Clapp said about her departure.
Wenny Katzenstein Joins Funimation As VP, Marketing Strategy
Sony Pictures Television’s anime brand, Funimation, has hired former NBCUniversal marketing exec, Wenny Katzenstein, as vice president, marketing strategy.
Katzenstein is filling the newly created role of VP of marketing strategy and in this position, she will be in charge of Funimation-specific brand campaigns.
Katzenstein joins Funimation from NBCUniversal Media, where she served as director, marketing strategy and analytics. She also spent 20 years at the Walt Disney Co., holding several executive marketing roles.
Editor’s Note: Our weekly careers post is updated daily. This installment is updated until Friday, November 22. Have a new hire tip? We’re looking for senior executive role changes in marketing and media. Let us know at firstname.lastname@example.org.
|Vice President, Global Marketing||Shiseido Americas Corporation||New York, NY|
|Vice President, Creative Marketing||FOX Corporation||New York, NY|
|Chief Marketing Officer||Forrester||Cambridge, UK|
|Senior Vice President Of Marketing||Clear Channel Outdoor||New York, NY|
|SVP–Creative Marketing||Walt Disney Television||Burbank, CA|
|Vice President, Marketing Strategy||Paramount Pictures||Hollywood, CA|
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