This week in marketing leadership moves, Nick Tran has been tapped by TikTok for their lead marketing role in North America, Pacific Life names Kevin Kennedy as senior vice president of sales and CMO of the company’s Retirement Solutions Division, WeWork interim CMO Maurice Lévy is departing after three months at the company, Sprouts is bringing on a new SVP and CMO while Equifax names Lindsay Parker as CMO.
Nick Tran Moves From Hulu To TikTok As Head Marketer
The Drum reports that, following shortly after the departure of Hulu’s head of ad sales, the video streaming service is also losing their VP of brand marketing and culture.
Nick Tran, who has been with Hulu since May 2018 from Samsung, will oversee brand marketing, campaigns and social activity for the company according to The Drum. He begins his new position Monday.
Pacific Life Hires Kevin Kennedy For Senior Vice President, Sales And CMO Of Retirement Solutions Division
According to a press release from the company, Pacific Life has named Kevin Kennedy senior vice president of sales and chief marketing officer of the company’s Retirement Solutions Division which helps consumers with asset growth, retirement income and long-term financial independence. Kennedy will oversee the division’s sales and marketing organization as well as sales execution and analytics.
Prior to joining Pacific Life, Kennedy served as managing director and head of AXA Equitable Holdings’ individual retirement unit.
WeWork Interim Chief Marketing Officer Maurice Lévy Departs
According to Adweek, Maurice Lévy left WeWork three months after the company hired him as interim CMO. Former CEO of Publicis Groupe, Lévy joined WeWork in November after the departure of CMO Robin Daniels.
The announcement comes one day after WeWork announced it laid off 19 percent of its staff.
Sprouts Farmers Market Names New SVP, CMO
Sprouts released a press release today announcing the hiring of ex-Kroger exec Gilliam Phipps as SVP and CMO, effective immediately. Phipps will lead Sprouts’ marketing, advertising, customer engagement and private label teams, according to the announcement.
Jaguar Land Rover’s VP Of Marketing Steps Down
Kim McCullough is stepping down from her role as VP of marketing for Jaguar Land Rover in North America. Ad Age reports that McCullough’s duties will be assumed in the interim by the company’s North American CEO Joe Eberhardt.
McCullough’s professional relationship with JLR began in 1997 when she began marketing the brand.
Equifax Names New Chief Marketing Officer
Equifax has named Lindsay Parker CMO. Effective today, the role will require Parker to oversee corporate marketing strategy, USIS sales and revenue enablement efforts.
Parker joins Equifax from Sabre Corporation’s SABR Travel Network where she served as the head of global marketing. Previously she held executive roles in Cisco Systems CSCO, Avaya and BlackBerry BB.
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