This week in leadership updates, Hootsuite names Maggie Lower chief marketing officer, K-Swiss hires Kate Minner as vice president of marketing and ecommerce of the Americas, JPMorgan Chase & Co. taps Carla Hassan as chief marketing officer and more.
Hootsuite Appoints Maggie Lower Chief Marketing Officer
Hootsuite has named Maggie Lower as chief marketing officer, according to MarTech Series.
Lower joins Hootsuite from Cision where she was global chief marketing officer. Previously, she was the first chief marketing officer at TrueBlue.
K-Swiss Taps Kate Minner As Vice President Of Marketing And Ecommerce Of Americas Region
K-Swiss has hired Sperry’s chief marketing officer, Kate Minner, as vice president of marketing and ecommerce for the Americas region.
Prior to Sperry, Minner held leadership roles at Lacoste Footwear, William Grant & Sons and L’Oreal.
Lego Names Isabel Graham Head Of Marketing For UK And Ireland
The Lego Group has appointed Isabel Graham as head of marketing for its UK and Ireland division.
Graham has been with Lego for nearly 10 years, most recently as head of marketing for Lego Nordic.
FanDuel Group Hires Brian Borkowski As Senior Vice President Of Marketing
Previously, Borkowski was chief marketing officer of Verikai and vice president of marketing at Neilson Financial Services, respectively
JPMorgan Chase & Co. Names Carla Hassan Chief Marketing Officer
According to Reuters, JPMorgan Chase & Co. has hired Carla Hassan as chief marketing officer.
Hassan joins JPMorgan from Citi, where she was chief marketing officer.
McDonald’s Convenes New Team To Enhance Customer Experiences
McDonald’s has assembled a new team combining four existing departments — global marketing, global restaurant development and solutions, data analytics and digital customer engagement — that’s tasked with implementing the growth pillars of the chain’s Accelerating the Arches initiative announced late last year.
McDonald’s has elevated Manu Steijaert, former vice president of international operated markets, to executive vice president, chief customer officer, to lead the new team.
Steijaert’s career at McDonald’s began 20 years ago when he joined as field service consultant of McDonald’s Belgium.