This week in leadership updates, the LA Rams appoint Kathryn Kai-ling Frederick as chief marketing officer, Hard Rock International names Kimberly Manna as SVP of retail and licensing, Lionsgate Film Group taps Marisa Liston as president of worldwide marketing while Mutual of America hires Brian Q. Severin for EVP and CMO.

LA Rams Hire Kathryn Kai-ling Frederick As Chief Marketing Officer

The LA Rams named Kathryn Kai-ling Frederick as chief marketing officer, according to Adweek.

Frederick joins the LA Rams from Live Nation Entertainment, where she was chief marketing officer. Previously, she served as chief marketing officer at Ticketmaster.

Hard Rock International Taps Kimberly Manna As Senior Vice President Of Retail And Licensing

Hard Rock International named Kimberly Manna as senior vice president of retail and licensing.

Prior, Manna held leadership roles at Panama Jack, Sony Pictures Entertainment, Saban Entertainment and Warner Bros.

Lionsgate Film Group Promotes Marisa Liston To President Of Worldwide Marketing

Lionsgate elevated Marisa Liston to the position of worldwide marketing head of their motion picture group after former CMO Damon Wolf stepped down.

Liston previously served as Lionsgate’s executive vice president after having worked at Sony Pictures Entertainment for 17 years.

Mutual of America Hires Brian Q. Severin As Executive Vice President And Chief Marketing Officer 

Mutual of America Financial Group appointed Brian Q. Severin executive vice president and chief marketing officer.

Severin has held several marketing leadership roles at Mutual of America.

Equiti Group Taps Chantelle Johnson As Chief Marketing Officer

Equiti Group has recruited Chantelle Johnson as their chief marketing officer.

Previously, Johnson held the role of global chief marketing officer at OANDA.

NBCUniversal’s Boston TV Stations and Regional Cable Network Names Laura Gremelsbacker As Vice President Of Marketing And Branding

NBC10 Boston/WBTS, NECN, Telemundo Boston/WNEU and NBC Sports Boston appointed Laura Gremelsbacker as vice president of marketing and branding. 

Gremelsbacker joins the team after working at NBC CT & Telemundo CT’s as creative services director. 

SoundExchange Makes Two Marketing Leadership Appointments

SoundExchange appointed Stephanie Werner as vice president of brand marketing and industry engagement, according to a press release. 

Prior to her current role, Werner served as Global Citizen’s vice president, head of global marketing.

SoundExchange has also hired Barry LeVine as vice president of marketing and entertainment partnerships.

Levine has previously held roles at Gibson Guitar, ShoutCrowd Media, and Sony BMG Music Entertainment.

Topgolf Entertainment Appoints Geoff Cottrill Chief Marketing Officer

Topgolf hired Geoff Cottrill as chief marketing officer, according to D Magazine.

Cottrill joins Topgolf from Coca-Cola North America, where he was senior vice president of strategic marketing.

Cottrill currently sits on the board of five companies including Giving Kitchen, Unitea and FEED.FM.

Cinemark Elevates Wanda Gierhart Fearing To Global Chief Marketing And Content Officer

Cinemark promoted Wanda Gierhart Fearing to chief marketing and content officer.

Gierhart Fearing previously held the role of executive vice president, global chief marketing officer. She began her career at Cinemark in January 2018.

VisitPittsburgh Chief Marketing Officer Tom Loftus Exits

Tom Loftus, VisitPittsburgh chief marketing officer, stepped down after his six-year tenure at the organization.

Shannon Wolfgang, VisitPittsburgh director of marketing communications, confirmed that the company has kicked off a national search for Loftus’ replacement.

Underlining Names Amanda Johnson As Chief Marketing Officer

Underlining hired Amanda Johnson as chief marketing officer, reports Adweek. 

Johnson joins Underlining from Mented, which she co-founded and where she served as chief operating officer.

Glow Hires Matt Houltham As Chief Marketing Officer

Glow named Matt Houltham chief marketing officer, according to Research Live.

Houltham has been a member of Glow’s advisory board for the past two years and served as Glow’s acting chief marketing officer.

Houltham previously served as chief executive officer at Havas Media Aunz and Havas Melbourne.

General Mills Chief Brand Officer Brad Hiranaga Steps Down

Amid a major restructuring launched in June, General Mills chief brand officer Brad Hiranaga has stepped down. Hiranaga spent two decades at General Mills, according to Adweek.

Doug Martin, General Mills’ disruptive growth officer, has taken on Hiranaga’s duties. Martin was most recently president of the company’s dairy operating unit.