This week in leadership updates, King has hired Fernanda Romano as Candy Crush’s chief marketing officer, Discord’s CMO Tesa Aragones exits, PepsiCo hires Jane Wakely as chief consumer and marketing officer and more.
Candy Crush Names Fernanda Romano Chief Marketing Officer
King has appointed Fernanda Romano chief marketing officer for its mobile game Candy Crush, according to Adweek.
Romano joins Candy Crush from Havaianas’ parent company Alpargatas where she served as vice president of marketing and global innovation.
Discord Chief Marketing Officer Tesa Aragones Exits
Discord’s chief marketing officer Tesa Aragones has stepped down after joining the company in September 2020. According to Forbes, chief executive Jason Citron will serve as interim chief marketing officer until a replacement is found.
PepsiCo Hires Jane Wakely As Chief Consumer And Marketing Officer
PepsiCo has named Mars Petcare veteran Jane Wakely as executive vice president, chief consumer and marketing officer and chief growth officer for their international foods division.
Lead chief marketing officer and chief marketing officer of pet nutrition was the most recent position Wakely held at Mars, where she worked for the past 20 years.
Scholastic Taps Mary Beech As Chief Marketing And Transformation Officer
Scholastic has appointed Mary Beech to the newly created role of chief marketing and transformation officer.
Beech has been an independent director on Scholastic’s Board since 2018, a role from which she’ll resign as she assumes her new position.
Beech most recently served as the chief executive officer of Sarah Flint and previously served as executive vice president and chief marketing officer of Kate Spade New York.
Candy Digital Appoints Andre Llewellyn Chief Marketing Officer
Candy Digital has named former Instagram global brand marketing manager Andre Llewellyn chief marketing officer.
As one of the first hires on Instagram’s brand marketing team, Llewellyn spearheaded the launches of Instagram Shopping and Instagram Stories.
He also led the development of real-time marketing and social strategy at Procter & Gamble while working on Tide.