Games Investor Consulting analyst Nick Gibson has told MCV that the rights holders behind the Twilight novels and films are losing out on a moneymaking opportunity in videogames. The UK-based analyst said that a properly targeted Twilight game could easily present a seven-figure exploitation opportunity. Suggesting teen girls as the core audience for the IP’s current iterations, Gibson said a Twilight game could extend beyond that market to target female gamers aged 20-30 years old through Nintendo’s Wii and DS systems. MCV says the analyst acknowledged Konami’s Twilight-based Scene It trivia titles for Wii and DS and said the opportunity lies in a more traditional game adaptation. Gibson also told the outlet that it s possible the licensors don’t know the opportunity they’re missing because they haven t explored the games market before. Read more at MCV.
Analyst: Twilight’s Suckers Could Make A Killing In Games
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