Next week, August 4-6, at the beautiful Westin Verasa Napa in California, Ayzenberg Group will be hosting its third annual [a]list summit. This year, the theme will be CCCP – Content, Conversation, Conversion, Participation. These are all keys to effective video game marketing, especially in this new world of social networking. The summit will focus on how best to market games in this brave new world.
Presentations will include David Perry’s (Gaikai) talk on cloud gaming, the ESRB’s pointers on content approval, a discussion on 3D gaming, best practices for leveraging Facebook, how to sell digitally, and more. And to highlight the event, the summit will be capped with a special keynote from Nolan Bushnell, founder of Atari, who recently rejoined the publisher’s Board.
“From the early days of Atari and the beginnings of the videogame industry to revolutionary Chuck E. Cheese and back again to Atari, Nolan Bushnell has had a unique and amazing career. Hear the insights of a pioneer who remains a leading force in our industry,” reads the event page.
Stay tuned to [a]listdaily next week for coverage if you can’t make it out to Napa.
