Deep Silver is absolutely reveling in all of the attention that the new Dead Island trailer has brought on the project. Since it released last week, the game has racked up over 100,000 fans on the official Facebook page, was listed as a “Most Popular” category of YouTube with 2.7 million viewers, and was listed in the “Top 10 trending topics” on Twitter with roughly 3.2 million Tweets.
“We knew that we had something very unique with this trailer and we are very pleased by the positive feedback we received from the reveal of Dead Island and its trailer,” says Georg Larch, International Marketing Director of Deep Silver. “The trailer conveys the mood that the player will experience when his or her in-game character arrives on the island and the picturesque holiday paradise suddenly turns into hell.”
