EA has partnered with Random House to promote Dante’s Inferno with a special edition of the literary classic that inspired the game. As reported in DigitalTrends, EA is working with the book publisher’s Del Ray Books subsidiary on a paperback edition of Dante’s Inferno. Inferno is the first act in the Italian author s epic poem The Divine Comedy following the protagonist’s descent into hell, the same premise for EA’s game. DigitalTrends says the special edition reissue of the poem will include a forward by Jonathan Knight, executive producer of Dante’s Inferno at developer Visceral Games.
EA Waxing Poetic For ‘Dante’s Inferno’
Recommended For You
The Return Of ROI: Why Brands Should Rethink Earned Media Value
With only a fraction of US digital ad budgets devoted to earned media, the ability to…
Coachella Recap: Navigating The Influencer-Earned Media Mess
Earned media can be a complex topic, especially for brands that grow with audience engagement. If…
Marketers See Retail Media As 2023’s Most Effective Digital Channel
While only 22 percent of American digital advertisers used retail media as a part of their…