Sony has rolled out FirstPlay for PlayStation Network in Europe, bringing to users there a paid episodic content service similar to Quore in North America.  As reported in Kotaku, Sony is partnered with Future Publishing as the content producer for FirstPlay.  UK-based Future is the publisher of Official PlayStation Magazine.  FirstPlay episodes will offer exclusive content in HD for 1 GBP per episode or 9 GBP for a three-month subscription.  Kotaku says the service will include downloadable game content.  Read more at Kotaku.