Facebook has unveiled a new way for social game publishers to help push out their products. The social network will let developers put out versions of their games for their timelines and newsfeeds.
“This involves publishing a story on behalf of a user which has a flash object attached,” notes Facebook. “When a user’s friends see these attachments, they will be able to click to play them inline. This opens up some interesting scenarios for a small embeddable version of your game to be shown to a user’s friends, at the end of which you can encourage them to click through to your canvas app.”
Users can post a high score on a level, replay their gameplay and show their friends how to participate and even create a mini-game for players to engage in. Angry Birds, Bubble Witch Saga, Idle Worship and Tetris Battle all have working examples right now.
Making “feed gaming” work for you involves creating an Open Graphic object, publishing the story on behalf of the user and tracking story engagement. To find out more, check out Developers.facebook.com/docs/feed-gaming.
