MetroGames is looking to reach the mainstream with its latest came called Coco Girl. The social game is in direct contrast to the hardcore game AutoHustle (with a focus on criminal action) it attempted to publish a few months ago.
The game demonstrates a continued “arms war” of development resources being thrown at social games. A team of 40 built the game over the year and put in several thousand fashion items that players can buy from different in-game stores.
“We want to take Facebook games to the next level,” said Damian Harburger, chief executive of MetroGames. “This is our biggest investment.”
The Buenos Aires-based company has canceled games in order to give the proper resources to Coco Girl. The company has raised $5 million to make games and Harburger notes that they have the benefit of a fast growing market and low costs due to being located in Argentina.
Source: VentureBeat.com
