What does roughly $800,000 get you Well if you’re Nintendo, it gets Helen Mirren speaking into a camera talking about her casual encounter with Wii Fit Plus for about three minutes.
Helen Mirren Plugs Wii Fit Plus
Recommended For You
Coachella Recap: Navigating The Influencer-Earned Media Mess
Earned media can be a complex topic, especially for brands that grow with audience engagement. If…
What Marketers Can Learn From Post Malone’s Earned Media Value Success
For marketers, decoding the true value of social media interactions and PR coverage can be a…
Marketers See Retail Media As 2023’s Most Effective Digital Channel
While only 22 percent of American digital advertisers used retail media as a part of their…