Because We May has launched as a way to highlight the importance of indie developers controlling their own pricing. It has over 50 titles now and is scheduled to end on June 1.

“We believe that developers should have the freedom to price their games how they like, without interference from the online stores that sell the games,” said the official site. “Why Because it allows us to promote our games more freely, as we are doing here! We rely on the ability to promote our games for our livelihood and control over pricing is an important tool for this purpose.”

Source: 2dboy.com