Market research firm Strategy Analytics believes that Amazon’s new Kindle Fire tablet will sell over 15 million units by the end of 2013. They believe that the Kindle Fire will be released in regions like Western Europe and Japan before the end of 2013.
“Our first impression of the Amazon Kindle Fire is very positive,” said Peter King, Strategy Analytics director of touchscreen strategies at the analyst group. “Amazon has avoided what most of the earlier iPad competitors failed to avoid; a direct comparison on size, features, price and user experience.”
“Amazon will likely sell such high volumes of the Fire that Google’s Android OS will benefit from the increased scale of Apps developed with Android in mind in general, and Amazon specifically,” he said.