The organizers of Mobile Gaming USA recently sat down with Ryan Hoover, Director of Product Management at PlayHaven, to talk about how publishers and developers can retain their audiences. The podcast deals with LTV maximization and using it to measure a game’s success, best practices for retaining gamers and deciding between freemium or premium route for monetizing.
Also, Mobile Gaming USA will offer a special discount for their event, taking place between May 9-10 in San Francisco. Register here and type the discount code ALIST2012 to receive $300 off any Mobile Gaming USA conference pass.
