A transfer of stock has valued studio Mind Candy at £125 million ($200 million). Their Moshi Monsters now has more than 50 million registered online players worldwide and is forecast 2011 revenues of $100 million from merchandising alone.

“At start-up we backed the brilliantly creative and visionary founder of Mind Candy, Michael Acton Smith, in 2004, and are impressed and delighted by its rapid growth and popularity among children in over 180 countries,” said Spark Venture Management boss Thomas Teichman, who saw its stock with Mind Candy increase 1,500 percent since they first invested.

Source: MCV