Myspace and Facebook recently held an invitation only event where they announced the new Mashup feature. This lets users port the likes and interests of a Facebook over to Myspace.
We are thrilled to further our collaboration with Facebook through Mashup with Facebook. This new feature is a great illustration of our strategy around social entertainment and enabling the real-time stream. The stream is one of our most popular features on Myspace, and it is now delivering an even richer entertainment experience of relevant content for our users to enjoy, said Mike Jones, CEO of Myspace. I’m particularly excited because so many people will be able to have the immediate satisfaction of enjoying their own entertainment program that they have customized themselves as well as connecting to all their passions and to the Myspace community at large.
Mashup also allows for tailored recommendations of new topic pages and profiles in real-time, enabling discovery of new entertainment experiences and greater customization. This exposes users to a broad array of content that are automatically enabled based on personal preferences and settings.
Sharing entertainment and music interests is part of many of our friendships, online and off, said Dan Rose, VP of Partnerships and Platform Marketing, Facebook. Myspace is giving people an easy way to bring their favorite bands, celebrities and movies from Facebook to create a personalized experience on Myspace from the start.
