The ESRB announced they are launching a new PSA campaign featuring Stanley Cup Champions Brian Campbell and Patrick Sharp. The two Chicago Blackhawks will explain why using the ESRB rating system is key for parents.
“The ESRB ratings give parents the guidance they need to make sure their kids are playing video games that are right for their age,” commented Sharp. “Brian and I are proud to be a part of this campaign to help educate Chicago’s parents about the ratings, and encouraging that they use them when buying games.”
“There is no denying that video games are popular gift items for kids. And the choices for parents can be overwhelming, especially during the holidays,” says ESRB president Patricia Vance. “ESRB is committed to educating parents on using ratings information when shopping for video games. The more we can inform parents through programs such as these public service announcements and the incredible support of individuals like Patrick and Brian, the better able they will be to ensure that the games they bring home are OK for their children to play.”
