PlayStation Home originally launched as a virtual world in 2008, though the market for such software has cooled off since the project was conceived. However, Home has done well by offering multiple free games, and it is being remade with a central area called “The Hub” with MMO-style games and themed areas based around different genres, like Sportswalk, the Adventure District, and the Action District.
“This is a giant leap in the evolution of the platform,” said PlayStation Home director Jack Buser. “We are going to ‘up level’ games as the heart of PlayStation Home. This means that Home itself is going to become a game. The first things you see when you get into Home are games.”
According to Buser, 23 million PlayStation 3 owners are currently registered in Home, with the average visit lasting around 70 minutes.
Source: VentureBeat {link no longer active}