Roku ran an ad after it was official that Barack Obama had won the presidency over Mitt Romney. The video streaming company released an online ad platform as part of their “Keep Streaming America” campaign (they had a similar spot prepared if Obama had lost).
Also piling on with the post election promotion was Spirit Airlines, who sent out an e-mail with the subject line “Romney Wins”; a banner in the body of the message read, “Romney Wins! And so do Obama and you with these incredibly low fares!” as part of an election day sale offering discounted flights between November 28 and December 15. Given the hugely negative reaction from people of both sides of the political spectrum to the email, it may have been poorly conceived.
Source: BusinessInsider.com
