One of the most memorable trailers of E3 was the one for Saints Row: The Third (helped by the fact that it cycled constantly at nearby LA Live). Here, the game’s lead writer Steve Jaros explains details big and small in the trailer.
One of the most memorable trailers of E3 was the one for Saints Row: The Third (helped by the fact that it cycled constantly at nearby LA Live). Here, the game’s lead writer Steve Jaros explains details big and small in the trailer.
Coachella Recap: Navigating The Influencer-Earned Media Mess
Earned media can be a complex topic, especially for brands that grow with audience engagement. If…
NewFronts: Streams Lean In On New Options For Brand Marketers
As leading streamers face revenue challenges, top platforms like Amazon Prime Video and Netflix are leaning…
Marketers See Retail Media As 2023’s Most Effective Digital Channel
While only 22 percent of American digital advertisers used retail media as a part of their…