In another example of how old IP can be retooled and reused for current profit, as well as a way to market upcoming releases, Sony announced God of War Collection for the PS3.

The Blu-Ray disc will feature the first two games in the series in HD, and will come out this holiday season. This gives Sony a nice little release this year after news of God of War III being delayed to March 2010.

We are excited today to announce God of War Collection, said Scott Rohde, vice president, Worldwide Studios America. Our fans spoke and we listened; thanks to our partnership with Bluepoint Games, fans and newcomers to the series can experience the epic God of War and God of War II saga in stunning 720p on PS3. This Blu-ray Disc compilation brings Kratos to PS3 even earlier than expected.

Publishers should look at sales of this collection as a wake up call to treat their IP with just a little bit more care (HD graphics are a must) to facilitate excitement for upcoming releases and to make some cash without worrying about significant development costs.