Jerry Lambert, the actor who portrayed a Sony executive in several different series of ads for Sony, is now being sued by Sony. Apparently Sony did not take kindly to the actor’s appearance in a Bridgestone ad where he can be seen playing Mario Kart on a Wii; the Wii is offered for free if you buy a set of Bridgestone tires.
Sony’s lawsuit, filed September 11, includes Bridgestone Tires and Wildcat Creek, a firm listing Jerry Lambert as its owner, claiming that they violated one of Sony’s intellectual properties: Namely, Kevin Butler, the fictional Sony exec.
Actors in commercials often have to sign agreements restricting their ability to appear in commercials for competing products; it’s not known if that is true in this case. So far, there’s no comment from any of the parties involved in the lawsuit.
Source: VentureBeat
