A recent PSP ad clearly was calling out the gaming viability of the iPhone and other smartphone devices like it. When asked about it, a Sony spokesperson responded, “The real focus/takeaway here is our strength in rich/deep/immersive gaming experiences that are only possible on PSP platform vs competing offerings.”
“PlayStation is the leader when it comes to delivering console-quality games for mobile gamers and we have continuously raised the bar by providing deeper portable gaming experiences to consumers for many years, added John Koller, Director of Hardware Marketing at SCEA. The new marketing efforts further reinforce what PlayStation Portable consumers have come to expect from the platform — the most robust and richest gaming experiences available in the marketplace today at value prices that start at $9.99.”
Source: IndustryGamers {link no longer active}
