Sony is launching a live-action show for PlayStation Network, reports DigitalTrends. Called The Tester, the reality TV format series follows contestants vying to earn a spot in Sony’s videogame testing department. DigitalTrends says the show is being produced by 51 Minds, creator of VH1 reality shows The Surreal Life and Rock of Love. The Tester is hosted by Meredith Molinari and follows eleven people over eight episodes as they compete for the job and a $5,000 signing bonus. The free-to-download show will debut a new episode on PSN every Thursday starting Feb. 18. Read more at DigitalTrends {link no longer active}.

Sony To Premiere PSN Reality Show
Recommended For You
NewFronts: Streams Lean In On New Options For Brand Marketers
As leading streamers face revenue challenges, top platforms like Amazon Prime Video and Netflix are leaning…
The Return Of ROI: Why Brands Should Rethink Earned Media Value
With only a fraction of US digital ad budgets devoted to earned media, the ability to…
Marketers See Retail Media As 2023’s Most Effective Digital Channel
While only 22 percent of American digital advertisers used retail media as a part of their…