Siliconera reports that Sony has filed a trademark for PlayStation Arc, likely confirming the long-rumored name for its upcoming PlayStation 3 motion controller. The news outlet points to another source, Electronista, who reports Sony also registered the domain name PlayStationArc.com. Sony is planning on revealing some specs for the controller next week. Read more at Siliconera.
Sony Trademarks ‘PlayStation Arc’
Recommended For You
The Return Of ROI: Why Brands Should Rethink Earned Media Value
With only a fraction of US digital ad budgets devoted to earned media, the ability to…
What Marketers Can Learn From Post Malone’s Earned Media Value Success
For marketers, decoding the true value of social media interactions and PR coverage can be a…
Coachella Recap: Navigating The Influencer-Earned Media Mess
Earned media can be a complex topic, especially for brands that grow with audience engagement. If…