Taco Bell is always trying to be on the leading edge of marketing that appeals to the prime 18 to 34 year old male demographic. This philosophy applies even outside of the United States, as shown with these Street Fighter-like ads from the Dominican Republic.
Taco Spicy vs. Bacon Gordita
Taco Supremo vs. Crunchy Wrap
Double Decker vs. Ghalupa
Source: Ads of the World