The Shakespeare Country tourism authority is seeing success with a casual online game based on one of its prodigal playwright s most famous works, Romeo and Juliet. As reported by Daily Mail UK, the game Romeo Wherefore Art Thou designed to promote tourism to Shakespeare s birthplace in the UK has lured 22 million people. The casual game puts players in the role of Romeo overcoming obstacles and collecting items for his star-crossed lover, Juliet. Shakespeare Country chief Phil Hackett said the game attracts more than 250,000 unique visitors every month, adding that its success is due to viral sharing by those who ve played it. Read more at Daily Mail.

‘The Play’s The Thing’
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