Creator Minivegas says its neat tech is perfect for game ads. The UK animation house has released a demo of their sound visualization engine called Responsive Sculptures. In the demo showing the basic functions of what the tech can do, geometric shapes in a virtual art gallery react in real-time to audio inputs. As voice and music is channeled into the engine, the shapes move, bounce, blend and twist in rhythm to the sound to form all manner of abstract shapes.

In an interview with Creativity Online, Luc Schurgers from Minivegas calls the demo a piece designed to highlight their tech and also show how it can run on a two year old laptop. He describes the engine as an evolution of an earlier project Minivegas developed for an ultimately unhappy client. When asked what applications he sees for it, Schurgers points out the opportunities are endless, then pinpoints the potential to combine their engine with a game engine in a live action shoot for a game ad.

 

Watch a demo and read the interview with Minivegas at Creativity Online.