Ubisoft announced that they have launched the Uplay PC application as a digital distribution platform, replacing the individual game launchers for Ubisoft PC titles and expanding on Ubisoft’s existing 35-million member Uplay platform. Uplay PC will be the company’s community and online retail platform with friends lists, an integrated store and a chat system similar to Valve’s Steam and EA’s Origin.
“Uplay PC is a great way for customers to discover Ubisoft’s games, connect with their friends and gaming communities, and win achievements and content that’s not available anywhere else.” said Stephanie Perotti, Worldwide Director for Online Games, Ubisoft. “For PC gamers that are already fans of Ubisoft’s titles or have been considering trying some of our classics, this promotion is a great deal, and our way of saying thank you for their support.”
