Ace Metrix today revealed that the Ad-of-the-Week for the week ending November 26, 2010 was the Ubisoft Kinect ad, called “Can You Tell I’ve Been Playing Xbox?” for Your Shape Fitness Evolved, with an overall Ace Score of 644, out of a possible score of 950.
“The Ubisoft ad performed well with young males, a key video game target consumer, but it also appealed to older women and moms,” commented Peter Daboll, chief executive of Ace Metrix. “It’s also interesting that the ad performed well amongst Nintendo Wii as well as Xbox owners.”
