Paramount Pictures Pain & Gain debuted at #1 over the weekend. Part of the launch strategy included a robust animated GIF creator. Fans on Facebook and at the official website can upload an image of themselves, crop their face and insert it into a scene from the film. After selecting a scene, an animated GIF is rendered with the option to share across multiple types of networks.
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Over a two-day period at the beginning of this year’s SXSW festival, TikTok held panels and…
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The world’s biggest brands don’t appear to be disentangling themselves from Tiktok, as ad spend on…
New Report: Brands Shift Budgets To Influencers, Leverage AI
A recent report by CreatorIQ reveals that 67 percent of all marketing firms increased their budgets…
