This week in leadership updates, AMC names Brian Swarth senior vice president of subscriber engagement and product marketing, Rafael Acevedo exits as Dunkin’s chief marketing officer, Prospect Farms hires Brooke Shields as chief brand officer, Paramount taps Steve Raizes as executive vice president of podcasting and audio and more.
AMC Appoints Brian Swarth SVP Of Subscriber Engagement, Product Marketing
AMC Networks has tapped Brian Swarth to help build and support its subscriber experience as senior vice president of subscriber engagement and product marketing.
Before joining AMC, Swarth was head of podcast marketing for Audacy’s podcast division, which includes Cadence13 and Pineapple Street Studios. Previously, he spent more than a decade with Showtime and MTV in senior digital marketing and operations positions.
Young Living Taps Lyndi Smith As Chief Marketing Officer
After a yearlong hiatus from Young Living Essential Oils, Lyndi Smith has been named the company’s chief marketing officer.
Smith previously spent nearly 20 years at Young Living in a handful of marketing leadership roles. At the time of her departure, she was senior vice president, global marketing.
Prospect Farms Welcomes Brooke Shields As Chief Brand Officer
Brooke Shields has joined Prospect Farms as chief brand officer. In her new role, she’ll advise and collaborate on product development, marketing and community engagement.
Shields will initially raise awareness for the brand’s CBD sleep and anxiety products after years of searching for her own relief.
The actress has also been appointed to Prospect Farms’ board of directors.
Rafael Acevedo Departs Dunkin’ After Nine Months As Chief Marketing Officer
Rafael Acevedo has exited Dunkin’ after being its chief marketing officer for about nine months, according to AdAge.
Before helming marketing at Dunkin’, Acevedo spent nearly 20 years at Coca-Cola, most recently as vice president and general manager of the company’s tea portfolio.
Qantas Names Petra Perry Group Chief Marketing Officer
Petra Perry, former Mastercard vice president of product and issuer marketing, has been appointed chief marketing officer of Qantas Group.
Perry has been with the company for nearly six years, and most recently was chief marketing officer of Qantas Loyalty and enterprise manager of customer operations and digital.
Izumi World Hires Jamie Davies As Chief Marketing Officer
AR-powered game Izumi World has recruited Jamie Davies as chief marketing officer.
Davies joins Izumi World from Rarible Protocol DAO where he was marketing lead.
Previously, he held senior marketing roles at brands including Samsung, Verizon, Xbox and Gatorade.
Creator Plus Names Peter Sherman Head Of Marketing
Creator Plus has appointed Peter Sherman as its new head of marketing.
Prior, Sherman was senior vice president of HBO Max at WarnerMedia and also held various marketing roles at Google.
Paramount Hires Steve Raizes As Executive Vice President Of Podcasting And Audio
Paramount has appointed Steve Raizes as executive vice president of podcasting and audio. In his new position, Raizes will be leading audio initiatives at CBS News and Paramount’s podcasting unit.
Prior to his new role, Raizes worked as Viacom’s senior vice president, podcasts and live.
Smokey Bones Elevates Nichole Robillard To Chief Marketing Officer
Casual dining chain Smokey Bones has promoted Nichole (Cole) Robillard to chief marketing officer.
In addition to leading marketing for Smokey Bones’ 61 restaurant and ghost kitchen locations in 16 states, Robillard is also leading marketing efforts for the company’s two virtual brands, The Wing Experience and Burger Experience.
Robillard first joined Smokey Bones as vice president of marketing in March 2021.
Purdue University And Purdue University Global Promote Ethan Braden To Executive Vice President, Chief Marketing And Communications Officer
Purdue University and Purdue University Global have elevated Ethan Braden to executive vice president and chief marketing and communications officer.
Braden was previously Purdue’s senior vice president of marketing and communications.
Edible Arrangements Taps Heather Schlesinger As Vice President Of Marketing
Edible Arrangements has appointed Heather Schlesinger as vice president of marketing.
Before joining Edible, Schlesinger served as chief marketing officer at the Atlanta Community Food Bank.
Spotify Expands Advertising Sales Leadership Across Europe With Google And LinkedIn Execs
According to Adweek, Spotify has recruited Yves Brunschwiler and Christine Jolly to lead sales for Central and Western Europe, respectively.
Brunschwiler will become Spotify’s head of sales for Central Europe across Germany and Austria, while Christine Jolly will become head of sales for Western Europe across France, Belgium and the Netherlands.
Brunschwiler spent over a decade at Google prior to Spotify, most recently as head of performance specialists. Jolly joins Spotify after working for about seven years at LinkedIn, where she was head of agencies and channels.