This week in leadership updates, Zendesk hires Chad Pearce as VP of Asia-Pacific marketing, McLaren Health Care appoints its first chief diversity officer, Geffen Records names Nicole Bilzerian executive VP, Warner Music UK promotes Victor Aroldoss to SVP of international marketing and more.


Zendesk Hires Chad Pearce As Vice President Of APAC Marketing

Zendesk has named Chad Pearce VP of APAC marketing. Pearce will be responsible for Zendesk’s regional marketing strategy for APAC’s commercial and enterprise businesses.

Pearce comes from Microsoft APAC, where he served as CMO for over two years. Prior to that, he held various leadership roles at Salesforce and Fuji Xerox.


McLaren Health Appoints Kimberly Keaton Williams As First Chief Diversity Officer

McLaren Health Care has named its VP of talent acquisition and development, Kimberly Keaton Williams, chief diversity officer, the first position of its kind at the company. Keaton Williams will hold both roles.

Keaton Williams has been with McLaren since 2018. Prior to McLaren, she worked in senior leadership roles at Kelly Services and Tata Technologies.


Geffen Records Names Nicole Bilzerian Executive Vice President

According to Variety, Universal Music Group-owned Geffen Records is bringing on Nicole Bilzerian in the newly created position of executive VP to expand the multi-genre label’s marketing operations.

Bilzerian joined Interscope Geffen A&M’s marketing department in 2013 and was later promoted to SVP, head of urban marketing.


Warner Music UK Promotes Victor Aroldoss To Senior Vice President Of International Marketing

Warner Music UK’s general manager of international marketing, Victor Aroldoss, has accepted a promotion as SVP of international marketing.

In his new role, Aroldoss will spearhead Warner Music UK’s international marketing and help break rising talent outside of the UK.


Mark Anthony Brands Senior Vice President Of Marketing Sanjiv Gajiwala Resigns

After six years of working with Mark Anthony Brands’ Mike’s Hard Lemonade and White Claw, senior VP of marketing Sanjiv Gajiwala is stepping down. In 2014, Gajiwala was named VP of marketing and thereafter promoted to his current position in 2016.

The marketing leadership team at Mark Anthony Brands will report to president Phil Rosse while the company finds a replacement.


CareFirst Hires Mack McGee As Vice President And Chief Marketing Officer

CareFirst BlueCross BlueShield is bringing on Mack McGee as VP and CMO to oversee the company’s communications, customer experience and media relations.

McGee comes from SC&H Group, where he served as VP and CMO for three years. Prior to SC&H, McGee was executive VP and principal at Groove Commerce.


Bed Bath & Beyond Appoints Neil Lick As Senior Vice President, Owned Brands

According to Forbes, Bed Bath & Beyond has named Neil Lick as senior VP of owned brands to lead a newly formed team responsible for developing and launching owned brands in 2021.

Lick has 22 years of experience in merchandising roles at Williams Sonoma.


Cartamundi Names Ann Viaene As First Global Chief Marketing Officer

Cartamundi has hired its first global CMO, Ann Viaene, former Kraft Foods’ director of chocolate brands in Benelux.

Prior to Kraft Foods, Viaene was CMO of Armonea.


WarnerMedia Promotes Jackie Gagne To Senior Vice President Of Multicultural Marketing

HBO VP of multicultural marketing, Jackie Gagne, has accepted a promotion as SVP of multicultural marketing for WarnerMedia. She will lead the launch of audience hubs on HBO Max.

As VP of multicultural marketing Gagne launched a variety of diversity initiatives through HBO POV, the HBO Asian Pacific American Visionaries short film competition and the “Our Stories to Tell” campaign.