This week in leadership updates, Peloton names Dara Treseder as head of global marketing and communications, AT&T lays off 54 employees from its consumer marketing division, LegalZoom hires John Buchanan as CMO, Tim Reid accepts a promotion as SVP of repertoire and marketing at BMG Record Music, Apple names Greg Joswiak as SVP of worldwide marketing and more.
Peloton Appoints Dara Treseder Senior Vice President, Head Of Global Marketing And Communications
Peloton has hired Dara Treseder as its new head of global marketing, replacing Carolyn Tisch Blodgett, who left the company in May.
Treseder most recently served as CMO for Carbon. Prior to Carbon, she was CMO of GE Business Innovation and GE Ventures.
AT&T Lays Off 54 Employees From Its Consumer Marketing Team
Following its reduction of 3,400 jobs and 250 store closures in June, AT&T has laid off 54 employees from its consumer marketing division.
The company said the layoffs are the result of economic impact and changed consumer behaviors due to COVID-19.
Ducati Names Patrizia Cianetti As Head Of New Marketing And Communication Department
Ducati announced the launch of a new marketing and communication department, which will be led by the company’s former marketing director Patrizia Cianetti.
BMG Record Music Promotes Tim Reid To Senior Vice President Of Repertoire And Marketing
BMG’s Tim Reid has accepted a promotion as SVP of repertoire and marketing, Billboard reports.
Prior to joining BMG, Reid was VP of product management at Ingrooves Distribution. Prior to that, Reid held various marketing leadership roles at Interscope Geffen A&M Records, MCA Records and Priority Records.
LegalZoom Hires John Buchanan As Chief Marketing Officer
LegalZoom has announced it’s bringing on John Buchanan as CMO.
Buchanan joins LegalZoom from the National Football League, where he served as SVP of marketing strategy and sciences.
Apple Names Greg Joswiak Senior Vice President Of Worldwide Marketing
Apple announced it’s replacing CMO Phil Schiller, who’s worked at Apple since 1987, with veteran product marketing executive Greg Joswiak.
In his new role, Joswiak will serve as SVP of global marketing.
Joswiak most recently served as Apple’s VP of worldwide product marketing for four years.
Deloitte Promotes Matt McGrath To Global Chief Marketing Officer
Matt McGrath has accepted a promotion as global CMO of Deloitte.
McGrath joined Deloitte Australia in 2017 as CMO before rising to CMO of Deloitte Asia Pacific in June 2019.
Prior to Deloitte, McGrath served as chief brand officer for Network Ten and CEO and executive creative director of Y&R Brands, respectively.
Capitol Records Promotes Arjun Pulijal To Senior Vice President Of Marketing
Arjun Pulijal has accepted a promotion as SVP of marketing for Capitol Records, as reported by Variety.
Pulijal was most recently VP of marketing for the label since 2017. He joined Capitol Records in 2013 as director of marketing.
Prior to Capitol, Pulijal worked for seven years at Epic Records.
Vonage Hires Joy Corso As Chief Marketing Officer
Vonage has appointed Joy Corso as CMO. Corso will oversee all areas of the company’s global marketing function.
Corso joins Vonage from Virtustream, where she was SVP and CMO..
Robinhood Appoints Christina Smedley As Chief Marketing Officer
Christina Smedley is joining Robinhood as CMO.
Smedley comes from Facebook, where she spent nearly five years in marketing roles working on Messenger and Calibra.
Domino’s Promotes Art D’Elia To Executive Vice President And Chief Marketing Officer
Art D’Elia has accepted a promotion as EVP and CMO of Domino’s, according to a press release. D’Elia, who will lead the brand’s global marketing initiatives, joined Domino’s in 2018 as senior vice president, chief brand and innovation officer before taking on some of the brand’s digital marketing efforts earlier this year.
Prior to joining Domino’s, D’Elia spent seven years at Danone, most recently as their marketing director in the UK.
Pernod Ricard Hires Estelle Martin As Head Of Experiential And Consumer Activation
Martin joined the company in 2018 as an on-trade customer marketing controller.
Prior to Pernod Ricard, Martin served as the customer marketing director for Quintessential Brands Group.