by: Sahil Patel
It’s no secret that Facebook wants video creators to upload content directly to the social network instead of embedding third-party (YouTube) clips. The company has even made it so that those clips perform better on the social network.
Now, two companies are launching products that will make it easier for more video creators and publishers to easily publish natively to Facebook.
The first one is Fullscreen, which has unveiled the Fullscreen Uploader, a tool that will allow its creators to upload natively to YouTube and/or Facebook from one place. The tool will be available as part of the network’s Creator Platform. Fullscreen currently serves more than 60,000 creators.
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