Outside of the big console battle this holiday season, the marketing battle of the year will be between Activision’s Call of Duty: Ghosts and Electronic Arts’ Battlefield 4. This trailer show some of the amazing things possible in the new Frostbite 3 engine used in Battlefield 4, including the collapse of a skyscraper and amphibious assaults.
Battlefield 4 Promises All-Out War
Recommended For You
Campari’s ‘The Legend Of Red Hand’ Continues Its Branded Short Film Series
With “The Legend of Red Hand,” Italian aperitif brand Campari continues a tradition of short-film activations…
Complexities In Marketing To A Broad Audience With Zach Kitschke, CMO At Canva
Zach Kitschke is the CMO of Canva, the online visual communication and collaboration platform. In his…
Read This If You Want People To Remember Your Brand Better
Originally published at AW360 by Katie Lundin. Article Takeaways: Defining brand consistency How consistent branding builds customer…
