Epic Games’ Cliff Bleszinski has shown by appearing on Late Night that game designers can be every bit as marketable as the video games they’re creating. Bleszinksi, to his credit, has a good on-camera presence and was able to generate some good buzz for his game. The industry could definitely use some more public advocates on talk shows and news programs. And of course, debuting Gears of War 3 on Jimmy Fallon’s show was a fantastic move by Microsoft and Epic. Check out the clip (which includes the trailer) below.

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