We’ve all seen the DirecTV ad with the Russian oligarch Gregor and he’s made his triumphant return. We can’t have a gold gym or a pygmy giraffe, but we can still have DirecTV!
We’ve all seen the DirecTV ad with the Russian oligarch Gregor and he’s made his triumphant return. We can’t have a gold gym or a pygmy giraffe, but we can still have DirecTV!
Aunt Jemima, Uncle Ben’s, Mrs. Butterworth’s To Update Brand Identity Over Racist Origins
Quaker Oats Co., a unit of PepsiCo, announced that it will retire the image and name…
Read This If You Want People To Remember Your Brand Better
Originally published at AW360 by Katie Lundin. Article Takeaways: Defining brand consistency How consistent branding builds customer…
Campari’s ‘The Legend Of Red Hand’ Continues Its Branded Short Film Series
With “The Legend of Red Hand,” Italian aperitif brand Campari continues a tradition of short-film activations…