It’s rare that a game for an established franchise will debut and, with its gameplay, surprise the watcher. That was the nigh universal reaction (and intent) of this initial trailer for Harry Potter: Deathly Hallows Part I, which has action like never seen before in a Harry Potter game.
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Design, VC, And Business with Frog President Andy Zimmerman
In this 227th episode of “Marketing Today,” I interview Andy Zimmerman, president of Frog, a company…
Campari’s ‘The Legend Of Red Hand’ Continues Its Branded Short Film Series
With “The Legend of Red Hand,” Italian aperitif brand Campari continues a tradition of short-film activations…
Read This If You Want People To Remember Your Brand Better
Originally published at AW360 by Katie Lundin. Article Takeaways: Defining brand consistency How consistent branding builds customer…
