NBA 2K14 is already an acclaimed hit on current-gen consoles, but 2K Sports is just getting started, as evidenced by this new trailer showing PlayStation 4 gameplay footage. Phil Collins sends us off with the incomparable In the Air Tonight.
NBA 2K14 is already an acclaimed hit on current-gen consoles, but 2K Sports is just getting started, as evidenced by this new trailer showing PlayStation 4 gameplay footage. Phil Collins sends us off with the incomparable In the Air Tonight.
Aunt Jemima, Uncle Ben’s, Mrs. Butterworth’s To Update Brand Identity Over Racist Origins
Quaker Oats Co., a unit of PepsiCo, announced that it will retire the image and name…
Campari’s ‘The Legend Of Red Hand’ Continues Its Branded Short Film Series
With “The Legend of Red Hand,” Italian aperitif brand Campari continues a tradition of short-film activations…
Read This If You Want People To Remember Your Brand Better
Originally published at AW360 by Katie Lundin. Article Takeaways: Defining brand consistency How consistent branding builds customer…