For anyone who thought EA’s TV push for Dante’s Inferno peaked with its Super Bowl ad, or whether it could get any more out and away from the box than fake religious protesters, a mock Bible-themed game, or the ASCII art guerrilla campaign, check out Hawk Panther. AdFreak says EA launched the campaign yesterday with this TV spot leading viewers online, where a visit to the Hawk Panther site eventually bumps them to a micro-site for the game.
Watch it at AdFreak.
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