The Terminator has been making quite a few headlines in the social media world lately. First, he appeared in a virtual reality-enabled video put together by YouTube; then he was the subject of a series of GIF videos to advertise his return. Now, with Terminator Genisys ready to hit movie screens in just a few days, he’s coming back with a new interactive game for select theaters.
The Business Insider reports that Paramount has announced a special interactive game that will allow players to keep up with on-screen actions at select IMAX locations at AMC theaters. With it, audience members who sit down can join a secure Wi-Fi network (without the need to load a secondary app) and join in a team-based game, where they must fight off against waves of incoming Terminators.
Players will be assigned to one of four teams fighting against the killer robots, based on settings from the Genisys film. From there, these players can point their phones at the movie screen while clicking a button to shoot and kill Terminator cyborgs. In short, it turns your mobile device into a temporary light gun, similar to what the NES did with the Zapper and Duck Hunt. (But obviously on a much larger scale â€“ and with Terminators.) The page that users will load appears as follows.
The game only lasts three minutes — and stops when the movie starts — but it provides a fun activity while waiting for it to start. In addition, the winning team for each showing at participating theaters will walk away with a collectible Terminator Genisys poster
Only five locations — York, Los Angeles, San Francisco, Boston and Dallas — will take part in the game, but with enough success, future projects could come to more movie screens.
“For the first time ever, moviegoers can engage with each other in an interactive, digital setting from their own theater seats,” said Megan Wahtera, Senior Vice President of Interactive Marketing, Paramount Pictures in a press release. “This unique opportunity is a great way to bring rich online experiences to the big screen to celebrate the release of ‘Terminator Genisys.'”
Genisys releases in theaters July 1st. The movie trailer is below.