With Samsung already preparing to test out larger technology pieces on the market, and rumors that Apple will introduce its largest iPhone model to date with its press conference next month, there’s been a curious new amount of attention given to larger smartphones. However, according to a report from market research firm Jana, there’s a good reason for that.
The market first took off in Asia some time ago, but with the technology coming to new shores, it’s expanding rather quickly, possibly even in the United States. “While the four to five inch screen segment is not considered desirable by most of our respondents, four-inch screens are still popular,” Jana said, regarding the report. Approximately over 1,300 phone owners were surveyed with it, producing interesting results.
For the most part, four-inch devices were accounted for in the poll, although a surprising number preferred something larger, along the lines of a five to a five-and-a-half inch model. Mexico, Vietnam and India seemed to have the highest demand out of those polled.
However, the reason people want a larger screen actually has nothing to do with the usage of the phone itself, but rather the surrounding features. In this case, playing video games, streaming videos via YouTube or Netflix, or surfing the Internet to find information and/or photos. A large amount of those polled do use video to some degree on their devices, which may indicate the more popular response in terms of preference to a larger device.
The market is certainly expanding not only for the “big guys’ in the mobile development market, but also smaller companies that are thriving in India and Southeast Asia markets, with their own mobile phone developments that offer convenience and value for the price provided. The only question now is whether they’ll be able to keep up with Apple and Samsung once they introduce their larger devices.
What do you think? Is a “bigger is better” mentality an ideal thing for smartphones, or do you prefer something more compact
Source: The Next Web
