The Cannes Lions International Festival of Creativity made several announcements on Thursday that impact its future events. In addition to revealing the dates for 2019 Cannes Lions, changes have been made to content, awards and the management of tracks.
Cannes Lions 2019 will take place from June 17-21 and delegate registration is now open.
Last year, Cannes Lions organized its programming into nine tracks—Communication, Craft, Entertainment, Experience, Good, Health, Impact, Reach and Innovation. For first time, Track Ambassadors will be chosen to represent each of the core disciplines. They will be selected from the 2019 jury presidents.
Next year’s agenda will be more immersive and interactive, the organization said, including more case studies, Q&A and debate. Topics will include but are not limited to: “The Impact of Creativity,” “Equality, Diversity and Inclusion,” “Industry Transformation,” “Digital Transformation,” “Creative Strategy,” “Multi-touchpoint Storytelling, Craft and Brand Experience” and “Trust, Ethics and Transparency.”
Speakers confirmed for 2019 include:
- Jen Rubio, founder of Away
- Philip Krim, founder of Casper
- Jessie Horwitz, founder of Hubble Contacts
- Dr. Mark Sagar, CEO and co-founder of Soul Machines
- Tracey Follows, founder of Futuremade
- Jamie Myrold, vice president of design at Adobe
- Bessie Lee, founder of Withinlink
Delegates have until December 14 to propose stage content. There is no charge to speak on stage and submissions are open to anyone. Cannes Lions 2019 content will be chosen based on originality, uniqueness and the unexpected. Check out some of the outstanding content we witnessed at Cannes Lions 2018.
There will be a few changes to awards this year, including the retirement of the Lion for Creative Strategy. Categories from this award will be absorbed into Design and Innovation.
Two new Lions have been announced for 2019—The Creativity Lion and the Entertainment Lion for Sport.
“Both of these Lions represent a shifting industry landscape and now is the right time to recognize these disciplines through our awards,” said Cannes Lions Simon Cook, VP of creative excellence in the announcement. “With an increasingly broader creative communications ecosystem, the Creative Strategy Lion will elevate and define the importance of strategy in creative vision, while the Entertainment Lion for Sport will give credence to the breadth of content and communications surrounding this unique global market.”
The Creative Strategy Lion will be part of the Reach Track and will celebrate “the idea behind the idea, how strategic planning can redefine a brand, reinvent its business and influence consumers or wider culture.” The Entertainment Lion for Sport, meanwhile, will celebrate “creativity that leverages the galvanizing power of sports and eSports for brands.”
Click here to see a full list of 2018 Grand Prix Lions winners.