This week: Mediacorp and Mavenir bring on new CMOs, Dunkin’ Donuts expands branding team to ensure quality messaging and FOX News promotes a new CEO.


Debra Soon Becomes Mediacorp As CMO

Singapore-based media conglomerate Mediacorp is reorganizing to integrate its marketing capacity, creating the role of chief marketing officer and appointing Debra Soon to fill the slot.

“The new integrated marketing organization will unify branding efforts across the company, strengthen our brand identity and communicate consistent messages as part of our efforts to create better, on-brand experiences for those we serve,” said Tham Loke Kheng, Mediacorp’s CEO. “Debra’s wealth of industry experience, deep understanding of our consumers and passion for the business make her the natural choice for this much needed role.”

Soon has been with the company for more than 20 years, beginning as a broadcast journalist and rising to chief customer officer.


Mavenir Appoints Stefano Cantarelli CMO

Global 5G software provider Mavenir has named Stefano Cantarelli executive vice president and chief marketing officer.

“Stefano is a proven industry veteran and visionary technology leader that brings expertise and strategic insight into mobile and convergent communications,” said Pardeep Kohli, CEO of Mavenir. “His proven experience and reputation will further Mavenir’s position as a global leader in the wireless industry through our mission of transforming mobile network economics.”

Cantarelli most recently worked at O2 UK, leading its network and IT strategy, and has been in the telecom industry for nearly thirty years.


The Rest Of The C-Suite

Editor’s Note: Our weekly careers post is updated daily. This installment will be updated until Friday, May 18. Have a new hire tip? We’re looking for senior executive role changes in marketing and media. Let us know at editorial@alistdaily.com.


Dunkin’ Donuts Hires Drayton Martin As Vice President Of Brand Stewardship

Set to ensure consistent application of brand messaging across advertising, packaging and digital channels, Drayton Martin joins Dunkin’ Donuts as vice president of brand stewardship.

“Drayton has a long and successful track record in creating compelling creative work and leading strong teams that have helped transform leading global consumer companies,” said Tony Weisman, Dunkin’ Donuts CMO. “Her extensive experience makes her well-positioned to lead and advance our creative vision and long-term strategic plans to drive engagement and excitement for the Dunkin’ Donuts brand.”

Martin previously spent 14 years at MullenLowe, most recently as executive director.


FOX News Appoints Suzanne Scott CEO

Suzanne Scott has been promoted to the position of chief executive officer of FOX News and the FOX Business Network.

“Suzanne has been instrumental in the success of FOX News and she has now made history as its first female CEO,” stated Lachlan Murdoch, 21st Century Fox chairman. “Her vision and innovation have helped create some of the most popular and lucrative primetime programs on cable and as we embark on the era of the proposed New Fox, I am confident that Suzanne’s leadership will ensure the dominance of both FOX News & FBN for years to come.”

Scott has been with FOX News since its inception 22 years ago, most recently as president of programming.


Phunware Names Barbary Brunner Chief Marketing Officer

Mobile technology firm Phunware has appointed Barbary Brunner to the position of CMO.

“With our announced intent to merge with NASDAQ company Stellar Acquisition III, Inc, and upcoming launch of PhunCoin, we are at a pivotal moment in Phunware’s history and in the larger landscapes of mobile application software, media and data,” said Alan Knitowski, Phunware’s cofounder and CEO. “Taking advantage of this moment requires a marketing leader with vision and expertise. Barbary possesses these and more, and we are thrilled to welcome her to Phunware’s executive leadership team.”

Brunner joins the company from the Austin Technology Council, where she served as CEO.


Nirmal Parikh Joins Dynasil As Vice President Of Marketing

Optics manufacturer Dynasil has appointed Nirmal Parikh vice president of marketing.

“We are very excited to welcome Nirmal to the Dynasil team,” said Peter Sulick, president and CEO of Dynasil. “With nearly twenty years of experience in digital marketing focused on the delivery of cutting-edge technology solutions, Nirmal brings valuable know how to Dynasil’s marketing team in an effort to strengthen Dynasil’s online presence.”

Parikh most recently served as chief marketing and technology officer for Digital Wavefront.


Condé Nast Appoints Vikki Chowney Director Of Brand Partnerships

Vikki Chowney has joined the century-old publishing conglomerate Condé Nast’s British division as its director of brand partnerships. In the role, Chowney will head the company’s creative studio, producing branded content for Condé Nast’s numerous media properties.

“I work within the Condé Nast Creative Studio to lead its brand-owned offer, harnessing over 100 years of the company’s editorial expertise to create content for Clients’ own channels,” Chowney wrote on LinkedIn, announcing the new position.

Previously, Chowney served as chief content strategist at Hill+Knowlton Strategies.


Miguel Ángel Oliva Joins Dopamine As Chief Marketing Officer

Audiovisual branded content startup Dopamine has hired Miguel Ángel Oliva as CMO, in an effort to expand the firm’s presence in the US, Europe and Latin America.

“Multi-platforms, original series and new audiences are calling for unique promotional strategies, along with a very particular type of storytelling that is both creative and enticing. Miguel Angel brings that experience and the necessary dopamine to provide our partners and clients services and solutions that are optimal to face those challenges,” said Dopamine CEO Fidela Navarro. “He is an entrepreneurial professional, modern and passionate.”

Oliva previously served as vice president of public relations and corporate communications for HBO Latin America.


Snow Names Sanjay Castelino CMO

Software asset and cloud spend management software provider Snow has hired Sanjay Castelino as its chief marketing officer.

“This is a pivotal appointment for Snow’s growth and Sanjay’s strategic vision and global experience will add strength to the team,” Alex Kling, Snow’s CEO stated. “The customer experience is changing and his leadership and creativity will ensure we drive innovative solutions and propositions to the market.”

Castelino joins the company from Spiceworks, an IT-focused professional network.


Telenor Myanmar Appoints Amaresh Kumar CMO

Succeeding Joslin Myrthong, Amaresh Kumar has been moved to Telenor Myanmar from Telenor India, where he served as chief product officer. His new role will be chief marketing officer.


Meredith Appoints Patrick McCreery President Of Local Media Group

Media and marketing giant Meredith Corporation has promoted Patrick McCreery to president of its Local Media Group, succeeding retiring Paul Karpowicz.

“Patrick has led our news operations to leading positions in most of our markets, and worked diligently to expand our digital offerings,” said Karpowicz. “He has also led the integration of MNI Targeted Media into Meredith. I am confident that Patrick is the right person to move the Local Media Group into the future.”

McCreery most recently served as executive vice president of news and marketing.


Sears CMO, Marketing Personnel Depart

Retail giant Sears is shedding several members of its marketing department, AdAge reports. Among those who have left include CMO Kelly Cook and chief content officer Paul Graham Hayward.


VTS Hires Amy Millard As Chief Marketing Officer

Leasing and asset management platform VTS has appointed Amy Millard to the role of its first-ever CMO.

“As our growth has accelerated, we felt the time was right to expand our leadership team, hiring Amy Millard as CMO,” stated Nick Romito, VTS CEO and cofounder. “She brings tremendous SaaS marketing and leadership experience with her, along with a passion for growing and mentoring high-performing teams.”

Millard previously served as CMO for Spigit, an ideation management software provider.


Liberty Health Sciences Appoints Stephanie Kubacki Vice President Of Marketing

Stephanie Kubacki has joined Liberty Health Sciences as vice president of marketing, to assist the cannabis startup’s growth push.

“I am incredibly excited to welcome Stephanie to the leadership team where she will play an important role in pursuing our aggressive growth strategy” said George Scorsis, director and CEO of Liberty. “She has an impressive background and wealth of experience in developing and advancing some of the world’s most recognizable brands. She’s a tremendous talent and adds important depth to our team.”

Kubacki joins the company from the alcoholic beverage industry, serving in marketing roles for Bacardi, Diageo and Palm Bay International.


Michael DiBella Joins IVCi As Vice President Of Marketing

Consulting firm IVCi is expanding its executive leadership team, bringing on Michael DiBella as vice president of marketing to revitalize the company’s global messaging and brand management.

“What drew us to Michael was his unique background that combines broad technology experiences within organizations like Canon and Crestron with a focus on revenue generating initiatives. He’s the kind of proven leader who can solve business challenges with innovative, results driven strategies,” says Tim Hennen, IVCi’s president of sales and engineering.

DiBella most recently served as director of product and channel marketing at Kramer Electronics.


IDFA Names A. Bailey Wood Jr. Vice President Of Communications, PR And Marketing

The International Dairy Foods Association has tapped A. Bailey Wood, Junior, for the role of vice president of communications, public relations and marketing.

“Bailey brings a rare and valuable blend of communications and advocacy expertise from his work on Capitol Hill as well as in other associations,” said Michael Dykes, CEO of IDFA. “We know he’ll be a dynamic and creative addition to our strategic planning, membership marketing and media relations efforts.”

Wood previously served at the National Stone, Sand and Gravel Association, where he served as vice president of communications since 2014.


Facebook Creates Three New Divisions, Moves Executive Roles Internally

Family Of Apps

Chief product officer Chris Cox is now the head of Facebook’s newly created “Family of Apps” division. In his new role, Cox will oversee Facebook, Instagram, WhatsApp and Messenger.

Will Cathcart, vice president of product management, will take over all of product for Facebook’s core app.

New Platforms And Infra

David Marcus, previously in charge of Facebook’s Messenger app, is now heading up a new blockchain division called “New Platforms and Infra.”

His small team will include Instagram’s VP of engineering James Everingham and Instagram’s VP of product Kevin Weil, sources told RecodeMessenger will now be overseen by head of produce Stan Chudnovsky.

Weil’s role at Instagram will be assumed by Adam Mosseri, who currently runs Facebook’s News Feed.

Central Product Services

Javier Olivan will now oversee a third division called “Central Product Services” that includes shared features across Facebook’s offerings, to include ads, security and growth.


Intel Shifts Chief Marketing Officer Steve Fund To Handle “Special Projects”

Steve Fund has been shifted from his chief marketing officer role to handle unspecified “special projects,” the company told employees in an internal memo last week.

Michelle Johnston Holthaus, general manager of the company’s sales and marketing organization will handle marketing and communication while Intel seeks a replacement.


Cologix Appoints Lisa Guillaume Chief Marketing Officer

Lisa Guillaume has joined Cologix as chief marketing officer.  In this role, she will lead the global product and marketing strategy for the network neutral interconnection and data center company.

“As we continue to focus on driving more growth and expansion throughout our business, there is not a more qualified leader than Lisa to lead product strategy and elevate our brand, and I am thrilled that she has joined our team,” said Grant van Rooyen, chairman and CEO of Cologix.  “Her impressive track record of building high-impact products coupled with her passion for the customer experience will play a critical role in our next step of innovation and growth.”

Previously, Guillaume served as chief product officer for Relay Network, and held key leadership roles in product and marketing at Digital Globe and Level 3 Communications (now Century Link).


Editor’s Note: Our weekly careers post is updated daily. This installment will be updated until Friday, May 18. Have a new hire tip? We’re looking for senior executive role changes in marketing and media. Let us know at editorial@alistdaily.com.


Job Vacancies 

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