Amazon has used their front page to tout their own tablets over the range of iPad products. They claim 30 percent more pixels than iPad mini, the ability to watch HD movies, and dual stereo speakers.

The company is consciously leaving off certain features on the iPad that you won’t find on the Kindle Fire HD, including a rear-facing camera, a 64GB model, a 3G/4G LTE option and Apple’s lineup of 275,000 tablet-optimized apps. Kindle Fire HD retails for $199, whereas the iPad mini begins at $329 for the 16GB, Wi-Fi version.