Amazon is expected too make an announcement of their long awaited tablet at a press conference on Wednesday. It is anticipated by many as the big moment for Amazon to expand in mobile commerce and sell more digital goods and services.
“Wednesday is tablet day,” BGC partners analyst Colin Gillis. “The real issue here is that, you know, it is likely going to be good for consumers; is this going to be good for shareholders Knowing Amazon, it is likely to be a very aggressive price.”
Similar to the way that Amazon’s Kindle e-reader was priced low to get traction among readers, it is expected that the price of the tablet will be low to attract users and sell other content and services. “It’s a marketing tool to build a relationship with customers and sell them cloud (computing) services,” said James McQuivey, an analyst with Forrester Research.
It is believed that the device will be 7 inches with a full color touch screen, run Google’s Android software and cost $250. Some think the device could be a major competitor to the iPad, considering the popularity of the movie and music services Amazon sells.