Angry Birds is more that a mobile game now, it’s a cultural phenomenon with retail products of all sorts. Now, developer Rovio says that they’ve already got the details to a 52-episode first season planned out, with “all platforms possible” pointing to mobile, console systems, Netflix, Hulu and similar services.

“I am happy to say we are going to roll out a weekly animation series this year of short format content,” said Rovio animation head Nick Dorra. “It’s a great way for us to connect with our existing fans, to give them more and keep them engaged. But it’s also important for acquiring new fans because not everyone might want to play the game or is not able to play the game. We want to offer people different points where they can interact and experience our characters.”

Angry Birds is not just about the game-play,” he said. “It will, in the future, be less and less about the slingshot and more about the characters and their adventures and all different kinds of games in different forms.”

Source: BBC